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SALES

Overview

Marketing drives sales, which is the engine house of any business. Most company owners can speak positively about their business, but putting it down in words can be a challenge. 

What we can 'say' doesn't always translate into what we can 'write', and the most confident of Sales Directors can fall short of the ability to inject their confident spoken tone into a document or article. Often too many words - or the wrong words - or worse still, too many of the wrong words!

I have the vocabulary to streamline your message, give it weight, punch and authority. 

What I can
deliver

SALES AND MARKETING

Written document

Product/service presentation

Client proposal (template)

Sales letters/emails

All critical elements of the sales process require a high degree of focus. A compelling story needs a strong thread of believability to carry the audience through the 'sell'.

​​MARKET ANALYSIS

Report​

A forensic style that can use statistics without losing reader interest. 

REPORTING

Client report (template)

To bank

To investors

To staff

Formality, function, focus.  Convey the facts and take the reader with you.

Example of Commercial content

Credentials

​​​​​​Food and Drink
Trading Exchange 
1998 - Regional Marketing Manager
Sales development plan

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Newspapers and Magazines
Trading Portal
2002 - Commercial Director
Sales development plan

Film and Television
Content
2003 - Chief Operating Officer
Sales development plan

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Construction sector
Post sales services

2006 - Director/shareholder

Website

Sales and marketing material

Example of Commercial Content
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